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Which integrations should an enterprise commerce project define first?

THE SHORT ANSWER

Define product, pricing, inventory, customer and order ownership before connecting the storefront. The business needs to know which system is authoritative and what happens when an integration is delayed or fails.

Follow one order through the business

Map product discovery, pricing, checkout, payment status, fulfilment and returns. Identify where staff currently intervene. This exposes dependencies that a storefront-only specification can miss.

Decide how data changes travel

Specify how often stock and prices update, how conflicts are handled and who can correct a record. A technically successful connection can still cause business problems if the update timing is unsuitable.

Design failure handling

Plan for duplicate messages, unavailable systems and partially completed transactions. Staff need a way to identify and resolve exceptions without creating a second order or payment. Log enough detail to investigate safely.

Include support and reconciliation

Assign ownership for the storefront, integrations and operational systems. Test order totals and status changes across systems. Define who investigates a mismatch and how the customer is kept informed.

For automotive or other industry journeys, add the domain-specific requirements before choosing a platform. Vehicle, parts or service information may need a more detailed model than a simple product catalogue.

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